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Business Neighbours


Passing through Darfield in New Zealand, I noticed a ski and snowboard shop and a chiropractor occupying the same building, as neighbours (pictured). I wondered about the juxtaposition of these two businesses … coincidence, or a symbiotic business strategy?

It amused me because skiing and snowboarding are not good for the back - my past ski trips were usually followed by chiropractor visits to rectify the damage done by skiing. Maybe the chiropractor set up shop next to the ski shop to take advantage of skiers returning rental gear with sore backs. Perhaps not, but it wouldn’t be any different from pharmacies (drug stores to you Americans) being located in medical centres near a supply of patients who have been prescribed drugs.

It made me wonder what other complementary businesses might become neighbours … McDonalds and Weight Watchers?

This entry was posted on Thursday, September 7th, 2006 at 11:06 AM and filed under Travel. Apologies. Comments and trackbacks are both currently closed.

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